attractiveness news circular-Up 10–27–2021

Haircare business Olaplex all started small as the founder, Dean Christal, used science to create an answer to solve the issue of hair breakage. Tenoverten at first launched nail polish in 2012, and nowadays it has been relaunched. Evrnu, a startup, has partnered with Stella McCartney and Levi’s, is announcing a new circular of funding in order to go toward an illustration facility. 

WWD: WWD Honors: Olaplex, most effective-Performing attractiveness business, Small Cap

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the use of scientist Craig Hawker, who created a molecule, referred to as Bis-Aminopropyl Diglycol Dimaleate, that rebuilt broken hair bonds brought about with the aid of chemical hurt from hair coloring and mechanical hurt from styling. for this reason, Olaplex was in a position to be created. With a shopper base that comprises Jennifer Lopez, Charlize Theron, and Emma Stone, Olaplex directly went mainstream in the colorist group, permitting them to obtain new feats, including platinum blond colorations for these with naturally darkish strands.

glossy.co: Tenoverten relaunches as product-centric nail-care brand

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Tenoverten, a 11-12 months-old nail care and repair manufacturer have relaunched today, after permanently closing 4 of its six places in 2020. With the relaunch, Tenoverten aims to be a product-focused brand instead of a capabilities-oriented company. This contains launching 14 new items for a total of 25 gadgets, new packaging, a revamped e-commerce web page and up to date branding. 

Vogue Buisness: With $24 million raised, Evrnu desires to scale round style

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Two years after launching its first pilot with Stella McCartney and Adidas, fabric recycling startup Evrnu has closed a $15 million circular of collection B fundraising. Now, the enterprise is decided to open a demonstration facility that might help fashion overcome one of the vital big hurdles in its quest for circularity. If successful, Evrnu’s business model can assist fashion eliminate waste and reduce drive on herbal components â€" marking tangible development towards circularity.

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